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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 31 119,48 € 41 733,88 +34,1 %
€ 19 160,80 € 23 752,09 +24,0 %
€ 7 666,56 € 20 637,00 +169,2 %
€ 47 607,60 € 15 039,36 -68,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
295 %
182 %
73 %
451 %
This year
413 %
235 %
204 %
149 %
Skirts
Summer Dresses
Party Dresses
Pencil Dresses

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Skirts
42 %
54 %
Party Dresses
29 %
47 %
24 %
Summer Dresses
29 %
61 %
10 %
Pencil Dresses
28 %
55 %
17 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Skirts
47 %
53 %
Party Dresses
51 %
49 %
Summer Dresses
46 %
54 %
Pencil Dresses
49 %
51 %