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Swimwear & Beachwear
Swimwear
7 days
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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Men's Swimwear
€ 14 539,56
€ 18 765,00
+29,1 %
Women's Swimwear
€ 14 008,64
€ 12 646,14
-9,7 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
509 %
491 %
This year
597 %
403 %
Men's Swimwear
Women's Swimwear
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Men's Swimwear
22 %
59 %
19 %
Women's Swimwear
41 %
52 %
7 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Men's Swimwear
59 %
41 %
Women's Swimwear
58 %
42 %