general.loading
Loading data...
Please wait, data is being updated

Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Quick-Dry Trunks
€ 3 564,60 € 15 664,87 +339,5 %
Swim Shorts
€ 3 843,60 € 13 838,68 +260,0 %
Swim Briefs
€ 19 475,36 € 7 327,65 -62,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
133 %
143 %
724 %
This year
425 %
376 %
199 %
Quick-Dry Trunks
Swim Shorts
Swim Briefs

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Swim Briefs
24 %
58 %
18 %
Swim Shorts
33 %
60 %
7 %
Quick-Dry Trunks
16 %
59 %
25 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Swim Briefs
59 %
41 %
Swim Shorts
25 %
75 %
Quick-Dry Trunks
47 %
53 %