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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 36 843,34 € 40 077,51 +8,8 %
€ 3 546,48 € 31 324,68 +783,3 %
€ 13 679,22 € 18 906,36 +38,2 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
681 %
66 %
253 %
This year
444 %
347 %
209 %
Hoodies & Sweatshirts
Knit Pullovers
Cardigans

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Knit Pullovers
38 %
42 %
20 %
Hoodies & Sweatshirts
48 %
30 %
22 %
Cardigans
28 %
47 %
25 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Knit Pullovers
66 %
34 %
Hoodies & Sweatshirts
79 %
21 %
Cardigans
64 %
36 %