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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 73 264,20 € 197 952,48 +170,2 %
€ 51 130,10 € 72 197,64 +41,2 %
€ 75 114,54 € 26 470,26 -64,8 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
367 %
256 %
376 %
This year
667 %
243 %
89 %
Chino Pants
Jeans
Leggings

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Leggings
24 %
72 %
Chino Pants
41 %
50 %
9 %
Jeans
44 %
32 %
24 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Leggings
33 %
67 %
Chino Pants
33 %
67 %
Jeans
89 %
11 %