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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 23 411,82 € 30 760,86 +31,4 %
€ 11 768,40 € 18 840,32 +60,1 %
€ 14 560,60 € 9 599,81 -34,1 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
471 %
237 %
293 %
This year
52 %
318 %
162 %
Short Sleeve T-Shirts
Formal Shirts
Polo Shirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Short Sleeve T-Shirts
56 %
25 %
19 %
Polo Shirts
37 %
45 %
18 %
Formal Shirts
40 %
48 %
12 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Short Sleeve T-Shirts
46 %
54 %
Polo Shirts
39 %
61 %
Formal Shirts
44 %
56 %