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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 31 180,26 € 376 277,44 +1106,8 %
€ 143 837,54 € 139 504,05 -3,0 %
€ 324 283,83 € 98 295,31 -69,7 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
62 %
288 %
649 %
This year
613 %
227 %
16 %
Short Sleeve T-Shirts
Polo Shirts
Formal Shirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Short Sleeve T-Shirts
56 %
25 %
19 %
Polo Shirts
37 %
45 %
18 %
Formal Shirts
40 %
48 %
12 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Short Sleeve T-Shirts
46 %
54 %
Polo Shirts
39 %
61 %
Formal Shirts
44 %
56 %