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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
451 684 Kč 176 331 Kč -61,0 %
315 508 Kč 154 761 Kč -50,9 %
645 893 Kč 106 489 Kč -83,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
32 %
223 %
457 %
This year
403 %
354 %
243 %
Tepláky
Džíny Slim Fit
Chino kalhoty

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Džíny Slim Fit
41 %
40 %
19 %
Tepláky
51 %
24 %
25 %
Chino kalhoty
27 %
70 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Džíny Slim Fit
72 %
28 %
Tepláky
70 %
30 %
Chino kalhoty
72 %
28 %