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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
355 454 Kč 801 347 Kč +125,4 %
1 601 894 Kč 403 253 Kč -74,8 %
1 629 754 Kč 230 828 Kč -85,8 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
99 %
447 %
454 %
This year
558 %
281 %
161 %
Kalhoty a džíny
Trička a košile
Obleky a saka

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Kalhoty a džíny
39 %
49 %
12 %
Obleky a saka
15 %
61 %
24 %
Trička a košile
45 %
41 %
14 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Kalhoty a džíny
36 %
64 %
Obleky a saka
58 %
42 %
Trička a košile
75 %
25 %