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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Kardigany
1 087 249 Kč
886 181 Kč
-18,5 %
Mikiny
273 494 Kč
277 363 Kč
+1,4 %
Pletené pulovry
68 620 Kč
197 710 Kč
+188,1 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
761 %
191 %
48 %
This year
651 %
204 %
145 %
Kardigany
Mikiny
Pletené pulovry
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Kardigany
38 %
38 %
24 %
Mikiny
60 %
36 %
Pletené pulovry
21 %
60 %
19 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Kardigany
65 %
35 %
Mikiny
65 %
35 %
Pletené pulovry
69 %
31 %