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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
368 495 Kč 419 600 Kč +13,9 %
291 878 Kč 346 816 Kč +18,8 %
1 152 193 Kč 297 854 Kč -74,1 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
203 %
161 %
636 %
This year
394 %
326 %
28 %
Džíny
Chino kalhoty
Legíny

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Džíny
68 %
23 %
9 %
Chino kalhoty
32 %
55 %
13 %
Legíny
19 %
75 %
6 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Džíny
33 %
67 %
Chino kalhoty
42 %
58 %
Legíny
39 %
61 %