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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 172 925,19 € 310 231,02 +79,4 %
€ 164 753,15 € 163 818,90 -0,6 %
€ 135 216,42 € 75 187,44 -44,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
366 %
348 %
286 %
This year
565 %
298 %
137 %
Leggings
Jeans
Chino Pants

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Leggings
24 %
72 %
Chino Pants
41 %
50 %
9 %
Jeans
44 %
32 %
24 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Leggings
33 %
67 %
Chino Pants
33 %
67 %
Jeans
89 %
11 %