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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 36 029,76 € 22 618,75 -37,2 %
€ 22 718,97 € 6 277,46 -72,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
613 %
387 %
This year
783 %
217 %
Winter Jackets
Coats

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Coats
53 %
33 %
14 %
Winter Jackets
27 %
61 %
12 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Coats
78 %
22 %
Winter Jackets
64 %
36 %