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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 211 377,30 € 208 859,22 -1,2 %
€ 60 888,05 € 163 297,44 +168,2 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
776 %
224 %
This year
561 %
439 %
Shorts
Sweatpants

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Shorts
34 %
46 %
20 %
Sweatpants
53 %
29 %
18 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Shorts
69 %
31 %
Sweatpants
53 %
47 %