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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 13 865,63 € 13 571,40 -2,1 %
€ 10 235,25 € 12 439,62 +21,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
575 %
425 %
This year
522 %
478 %
Knitwear
Pullovers

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Knitwear
26 %
48 %
26 %
Pullovers
36 %
49 %
15 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Knitwear
80 %
20 %
Pullovers
78 %
22 %