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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 26 234,06 € 29 669,92 +13,1 %
€ 41 022,96 € 9 634,40 -76,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
39 %
61 %
This year
755 %
245 %
Sneakers & Shoes
Formal Footwear

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Sneakers & Shoes
52 %
36 %
12 %
Formal Footwear
24 %
73 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Sneakers & Shoes
62 %
38 %
Formal Footwear
84 %
16 %