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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 3 091,26 € 20 600,36 +566,4 %
€ 23 404,57 € 13 820,00 -41,0 %
€ 22 400,64 € 8 534,80 -61,9 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
63 %
479 %
458 %
This year
48 %
322 %
199 %
Sweatpants
Slim Fit Jeans
Chino Pants

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Chino Pants
45 %
36 %
19 %
Sweatpants
68 %
22 %
10 %
Slim Fit Jeans
40 %
38 %
22 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Chino Pants
61 %
39 %
Sweatpants
63 %
37 %
Slim Fit Jeans
61 %
39 %