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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 8 731,14 € 19 695,60 +125,6 %
€ 16 226,95 € 13 238,46 -18,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
35 %
65 %
This year
598 %
402 %
Crewneck Sweatshirts
Hooded Sweatshirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Crewneck Sweatshirts
42 %
32 %
26 %
Hooded Sweatshirts
48 %
32 %
20 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Crewneck Sweatshirts
33 %
67 %
Hooded Sweatshirts
28 %
72 %