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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Legíny a kalhoty
460 260 Kč
547 621 Kč
+19,0 %
Šaty a sukně pro holky
829 488 Kč
268 914 Kč
-67,6 %
Topy a trička
342 481 Kč
126 194 Kč
-63,2 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
282 %
508 %
21 %
This year
581 %
285 %
134 %
Legíny a kalhoty
Šaty a sukně pro holky
Topy a trička
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Legíny a kalhoty
44 %
31 %
25 %
Topy a trička
19 %
59 %
22 %
Šaty a sukně pro holky
37 %
47 %
16 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Legíny a kalhoty
72 %
28 %
Topy a trička
66 %
34 %
Šaty a sukně pro holky
73 %
27 %