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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
460 260 Kč 547 621 Kč +19,0 %
829 488 Kč 268 914 Kč -67,6 %
342 481 Kč 126 194 Kč -63,2 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
282 %
508 %
21 %
This year
581 %
285 %
134 %
Legíny a kalhoty
Šaty a sukně pro holky
Topy a trička

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Legíny a kalhoty
44 %
31 %
25 %
Topy a trička
19 %
59 %
22 %
Šaty a sukně pro holky
37 %
47 %
16 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Legíny a kalhoty
72 %
28 %
Topy a trička
66 %
34 %
Šaty a sukně pro holky
73 %
27 %