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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
57 925 Kč 32 695 Kč -43,6 %
38 139 Kč 21 960 Kč -42,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
603 %
397 %
This year
598 %
402 %
Plátěné botičky
Kojenecká obuv

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Plátěné botičky
16 %
59 %
25 %
Kojenecká obuv
51 %
38 %
11 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Plátěné botičky
35 %
65 %
Kojenecká obuv
28 %
72 %