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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Elegantní blůzy
420 112 Kč
446 481 Kč
+6,3 %
Trička
1 152 356 Kč
251 576 Kč
-78,2 %
Tílka a nátělníky
633 155 Kč
174 486 Kč
-72,4 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
19 %
522 %
287 %
This year
512 %
288 %
20 %
Elegantní blůzy
Trička
Tílka a nátělníky
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Trička
56 %
27 %
17 %
Elegantní blůzy
38 %
52 %
10 %
Tílka a nátělníky
53 %
29 %
18 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Trička
74 %
26 %
Elegantní blůzy
78 %
22 %
Tílka a nátělníky
85 %
15 %