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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Short Sleeve T-Shirts
€ 45 738,36 € 151 121,30 +230,4 %
Long Sleeve T-Shirts
€ 58 810,26 € 34 384,68 -41,5 %
Printed T-Shirts
€ 37 379,34 € 33 373,71 -10,7 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
322 %
414 %
263 %
This year
69 %
157 %
152 %
Short Sleeve T-Shirts
Long Sleeve T-Shirts
Printed T-Shirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Short Sleeve T-Shirts
65 %
22 %
13 %
Printed T-Shirts
48 %
33 %
19 %
Long Sleeve T-Shirts
27 %
49 %
24 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Short Sleeve T-Shirts
49 %
51 %
Printed T-Shirts
61 %
39 %
Long Sleeve T-Shirts
82 %
18 %