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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Crop Sweatshirts
€ 34 156,20 € 57 472,94 +68,3 %
Zip Sweatshirts
€ 33 242,13 € 55 088,20 +65,7 %
Hooded Sweatshirts
€ 30 918,60 € 48 374,52 +56,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
347 %
338 %
314 %
This year
357 %
342 %
301 %
Crop Sweatshirts
Zip Sweatshirts
Hooded Sweatshirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Hooded Sweatshirts
31 %
54 %
15 %
Crop Sweatshirts
46 %
27 %
27 %
Zip Sweatshirts
31 %
63 %
6 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Hooded Sweatshirts
52 %
48 %
Crop Sweatshirts
67 %
33 %
Zip Sweatshirts
83 %
17 %