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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 229 771,56 € 61 642,91 -73,2 %
€ 186 170,60 € 27 170,58 -85,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
552 %
448 %
This year
694 %
306 %
Quilted Jackets
Ski Jackets

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Quilted Jackets
36 %
60 %
Ski Jackets
32 %
45 %
23 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Quilted Jackets
34 %
66 %
Ski Jackets
33 %
67 %