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Categories
Winter Jackets & Coats
Coats
Trench Coats
7 days
30 days
60 days
Products overview
Categories
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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Linen Coats
€ 40 688,45
€ 57 564,00
+41,5 %
Parkas
€ 31 662,26
€ 39 330,94
+24,2 %
Classic Trench Coats
€ 40 943,20
€ 15 936,58
-61,1 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
359 %
279 %
361 %
This year
51 %
349 %
141 %
Linen Coats
Parkas
Classic Trench Coats
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Classic Trench Coats
61 %
28 %
11 %
Linen Coats
34 %
58 %
8 %
Parkas
59 %
24 %
17 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Classic Trench Coats
88 %
12 %
Linen Coats
31 %
69 %
Parkas
43 %
57 %