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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
€ 87 056,64 € 94 755,02 +8,8 %
€ 120 055,40 € 68 685,12 -42,8 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
42 %
58 %
This year
58 %
42 %
Vests
Autumn & Spring Jackets

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Vests
59 %
30 %
11 %
Autumn & Spring Jackets
38 %
39 %
23 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Vests
82 %
18 %
Autumn & Spring Jackets
77 %
23 %