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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Cotton Tank Tops
€ 11 806,70 € 26 050,86 +120,6 %
Sports Tank Tops
€ 25 220,40 € 16 947,36 -32,8 %
Ribbed Undershirts
€ 38 843,56 € 13 883,52 -64,3 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
156 %
332 %
512 %
This year
458 %
298 %
244 %
Cotton Tank Tops
Sports Tank Tops
Ribbed Undershirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Cotton Tank Tops
36 %
46 %
18 %
Ribbed Undershirts
48 %
28 %
24 %
Sports Tank Tops
72 %
25 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Cotton Tank Tops
28 %
72 %
Ribbed Undershirts
64 %
36 %
Sports Tank Tops
45 %
55 %