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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Striped Shirts
€ 18 653,60 € 22 288,35 +19,5 %
Linen Shirts
€ 5 124,35 € 16 001,40 +212,3 %
Blue Shirts
€ 31 086,08 € 12 736,84 -59,0 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
34 %
93 %
567 %
This year
437 %
314 %
25 %
Striped Shirts
Linen Shirts
Blue Shirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Blue Shirts
68 %
25 %
7 %
Striped Shirts
55 %
19 %
26 %
Linen Shirts
65 %
26 %
9 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Blue Shirts
64 %
36 %
Striped Shirts
84 %
16 %
Linen Shirts
34 %
66 %