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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Formal Shoes
€ 34 985,40 € 97 525,74 +178,8 %
Oxford Shoes
€ 32 186,70 € 19 979,80 -37,9 %
Derby Shoes
€ 32 152,85 € 7 093,93 -77,9 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
352 %
324 %
324 %
This year
783 %
16 %
57 %
Formal Shoes
Oxford Shoes
Derby Shoes

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Oxford Shoes
44 %
44 %
12 %
Formal Shoes
39 %
52 %
9 %
Derby Shoes
45 %
32 %
23 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Oxford Shoes
85 %
15 %
Formal Shoes
54 %
46 %
Derby Shoes
36 %
64 %