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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Printed T-Shirts
€ 35 023,50 € 104 591,40 +198,6 %
Sports T-Shirts
€ 30 942,36 € 93 255,80 +201,4 %
Cotton T-Shirts
€ 52 428,87 € 91 407,90 +74,3 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
296 %
261 %
443 %
This year
362 %
322 %
316 %
Printed T-Shirts
Sports T-Shirts
Cotton T-Shirts

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Cotton T-Shirts
42 %
41 %
17 %
Sports T-Shirts
62 %
35 %
Printed T-Shirts
50 %
34 %
16 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Cotton T-Shirts
81 %
19 %
Sports T-Shirts
50 %
50 %
Printed T-Shirts
34 %
66 %