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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Slim Fit Sweatpants
€ 5 629,82 € 78 367,92 +1292,0 %
Sports Sweatpants
€ 49 528,95 € 54 045,36 +9,1 %
Cotton Sweatpants
€ 52 194,50 € 11 054,78 -78,8 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
52 %
461 %
486 %
This year
546 %
377 %
77 %
Slim Fit Sweatpants
Sports Sweatpants
Cotton Sweatpants

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Slim Fit Sweatpants
46 %
30 %
24 %
Sports Sweatpants
30 %
65 %
Cotton Sweatpants
53 %
36 %
11 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Slim Fit Sweatpants
54 %
46 %
Sports Sweatpants
69 %
31 %
Cotton Sweatpants
35 %
65 %