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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Olive Chinos
€ 40 001,73 € 45 974,00 +14,9 %
Beige Chinos
€ 19 521,76 € 16 084,60 -17,6 %
Navy Chinos
€ 46 446,72 € 15 827,13 -65,9 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
377 %
184 %
438 %
This year
59 %
207 %
203 %
Olive Chinos
Beige Chinos
Navy Chinos

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Olive Chinos
34 %
54 %
12 %
Beige Chinos
34 %
56 %
10 %
Navy Chinos
31 %
59 %
10 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Olive Chinos
43 %
57 %
Beige Chinos
74 %
26 %
Navy Chinos
25 %
75 %