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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Brazily
81 676 Kč
47 379 Kč
-42,0 %
Bavlněné kalhotky
18 452 Kč
17 472 Kč
-5,3 %
Tanga
15 641 Kč
11 315 Kč
-27,7 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
706 %
159 %
135 %
This year
622 %
229 %
149 %
Brazily
Bavlněné kalhotky
Tanga
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Brazily
68 %
22 %
10 %
Bavlněné kalhotky
43 %
42 %
15 %
Tanga
17 %
74 %
9 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Brazily
30 %
70 %
Bavlněné kalhotky
25 %
75 %
Tanga
45 %
55 %