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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Tankini
18 273 Kč 28 066 Kč +53,6 %
Bikini
23 158 Kč 18 504 Kč -20,1 %
Jednodílné plavky
4 734 Kč 4 856 Kč +2,6 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
396 %
502 %
103 %
This year
546 %
36 %
94 %
Tankini
Bikini
Jednodílné plavky

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Bikini
38 %
50 %
12 %
Tankini
21 %
57 %
22 %
Jednodílné plavky
40 %
52 %
8 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Bikini
86 %
14 %
Tankini
56 %
44 %
Jednodílné plavky
51 %
49 %