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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
171 107 Kč 57 983 Kč -66,1 %
9 821 Kč 30 784 Kč +213,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
946 %
54 %
This year
653 %
347 %
Tenisky a boty
Formální obuv

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Tenisky a boty
33 %
58 %
9 %
Formální obuv
17 %
65 %
18 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Tenisky a boty
59 %
41 %
Formální obuv
83 %
17 %