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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
61 043 Kč 43 198 Kč -29,2 %
80 662 Kč 36 014 Kč -55,4 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
431 %
569 %
This year
545 %
455 %
Dámské mikiny
Pánské mikiny

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Pánské mikiny
38 %
35 %
27 %
Dámské mikiny
30 %
61 %
9 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Pánské mikiny
52 %
48 %
Dámské mikiny
75 %
25 %