general.loading
Loading data...
Please wait, data is being updated

Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Fleece mikiny
98 803 Kč 139 726 Kč +41,4 %
Sportovní mikiny
60 754 Kč 37 537 Kč -38,2 %
Crewneck mikiny
55 011 Kč 19 305 Kč -64,9 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
46 %
283 %
256 %
This year
711 %
191 %
98 %
Fleece mikiny
Sportovní mikiny
Crewneck mikiny

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Fleece mikiny
41 %
34 %
25 %
Sportovní mikiny
65 %
26 %
9 %
Crewneck mikiny
21 %
66 %
13 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Fleece mikiny
77 %
23 %
Sportovní mikiny
33 %
67 %
Crewneck mikiny
62 %
38 %