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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Crop mikiny s kapucí
75 677 Kč 86 934 Kč +14,9 %
Zipové crop mikiny
18 980 Kč 58 388 Kč +207,6 %
Prodloužené mikiny
22 707 Kč 43 266 Kč +90,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
645 %
162 %
193 %
This year
461 %
31 %
229 %
Crop mikiny s kapucí
Zipové crop mikiny
Prodloužené mikiny

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Crop mikiny s kapucí
43 %
41 %
16 %
Zipové crop mikiny
33 %
62 %
Prodloužené mikiny
29 %
62 %
9 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Crop mikiny s kapucí
82 %
18 %
Zipové crop mikiny
32 %
68 %
Prodloužené mikiny
50 %
50 %