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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Elegantní psaníčka
29 858 Kč 51 994 Kč +74,1 %
Crossbody kabelky
21 483 Kč 45 088 Kč +109,9 %
Kožené kabelky
28 654 Kč 16 935 Kč -40,9 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
373 %
269 %
358 %
This year
456 %
395 %
149 %
Elegantní psaníčka
Crossbody kabelky
Kožené kabelky

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Elegantní psaníčka
43 %
44 %
13 %
Kožené kabelky
31 %
62 %
7 %
Crossbody kabelky
26 %
50 %
24 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Elegantní psaníčka
51 %
49 %
Kožené kabelky
77 %
23 %
Crossbody kabelky
30 %
70 %