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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Pukové kalhoty
12 675 Kč 61 431 Kč +384,7 %
Lněné kalhoty
61 910 Kč 53 009 Kč -14,4 %
Business kalhoty
17 353 Kč 25 681 Kč +48,0 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
138 %
673 %
189 %
This year
438 %
378 %
183 %
Pukové kalhoty
Lněné kalhoty
Business kalhoty

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Lněné kalhoty
15 %
71 %
14 %
Pukové kalhoty
16 %
61 %
23 %
Business kalhoty
31 %
43 %
26 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Lněné kalhoty
53 %
47 %
Pukové kalhoty
84 %
16 %
Business kalhoty
37 %
63 %