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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Olive chino
56 403 Kč 99 052 Kč +75,6 %
Béžové chino
35 492 Kč 59 202 Kč +66,8 %
Navy chino
25 486 Kč 35 053 Kč +37,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
481 %
302 %
217 %
This year
512 %
306 %
181 %
Olive chino
Béžové chino
Navy chino

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Béžové chino
27 %
57 %
16 %
Navy chino
47 %
35 %
18 %
Olive chino
18 %
78 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Béžové chino
76 %
24 %
Navy chino
88 %
12 %
Olive chino
41 %
59 %