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Category – year-over-year comparison Click on a category to expand subcategories down to product level

Před rokem
Nyní
Chytré hodinky
3 173 Kč 36 348 Kč +1045,4 %
Dámské hodinky
40 120 Kč 20 294 Kč -49,4 %
Pánské hodinky
12 540 Kč 17 618 Kč +40,5 %

Category revenue share & progress over time Revenue breakdown of TOP categories compared to previous year

Last year
57 %
719 %
225 %
This year
489 %
273 %
237 %
Chytré hodinky
Dámské hodinky
Pánské hodinky

Channel attribution by category Source types contributing to revenue in each category

Paid
Organic
AI
Dámské hodinky
56 %
32 %
12 %
Chytré hodinky
25 %
55 %
20 %
Pánské hodinky
24 %
63 %
13 %

Acquisition vs. retention categories Category revenue breakdown between new and returning customers

New customers
Returning
Dámské hodinky
36 %
64 %
Chytré hodinky
52 %
48 %
Pánské hodinky
84 %
16 %