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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Wide Leg džíny
50 752 Kč
292 660 Kč
+476,6 %
Džíny High Waist
17 876 Kč
169 730 Kč
+849,5 %
Skinny džíny
160 502 Kč
139 139 Kč
-13,3 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
221 %
78 %
70 %
This year
487 %
282 %
231 %
Wide Leg džíny
Džíny High Waist
Skinny džíny
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Skinny džíny
49 %
34 %
17 %
Wide Leg džíny
39 %
56 %
Džíny High Waist
46 %
49 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Skinny džíny
84 %
16 %
Wide Leg džíny
38 %
62 %
Džíny High Waist
71 %
29 %