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7 days
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Category – year-over-year comparison
Click on a category to expand subcategories down to product level
Před rokem
Nyní
Mokasíny
160 820 Kč
48 073 Kč
-70,1 %
Špičaté baleríny
135 927 Kč
46 388 Kč
-65,9 %
Kožené baleríny
18 645 Kč
26 593 Kč
+42,6 %
Category revenue share & progress over time
Revenue breakdown of TOP categories compared to previous year
Display: TOP 5
TOP 5
TOP 10
Last year
51 %
431 %
59 %
This year
397 %
383 %
22 %
Mokasíny
Špičaté baleríny
Kožené baleríny
Channel attribution by category
Source types contributing to revenue in each category
Paid
Organic
AI
Mokasíny
58 %
26 %
16 %
Špičaté baleríny
45 %
37 %
18 %
Kožené baleríny
31 %
46 %
23 %
Acquisition vs. retention categories
Category revenue breakdown between new and returning customers
New customers
Returning
Mokasíny
62 %
38 %
Špičaté baleríny
56 %
44 %
Kožené baleríny
37 %
63 %